{"id":54701,"date":"2023-09-14T00:00:00","date_gmt":"2023-09-14T00:00:00","guid":{"rendered":"https:\/\/ainia.endesarrollo.pro\/transparencia\/ameliorer-la-commercialisation-de-la-peche\/"},"modified":"2023-09-14T00:00:00","modified_gmt":"2023-09-14T00:00:00","slug":"ameliorer-la-commercialisation-de-la-peche","status":"publish","type":"transparencia","link":"https:\/\/ainia.endesarrollo.pro\/fr\/transparencia\/ameliorer-la-commercialisation-de-la-peche\/","title":{"rendered":"AM\u00c9LIORER LA COMMERCIALISATION DE LA P\u00caCHE"},"content":{"rendered":"<p>&nbsp;<\/p>\n<h2>Objectif<\/h2>\n<p>Contribuer \u00e0 l\u2019am\u00e9lioration de la commercialisation du poisson frais issu de la p\u00eache extractive dans la Communaut\u00e9 valencienne, \u00e0 travers la r\u00e9alisation de diff\u00e9rentes actions compl\u00e9mentaires et synergiques entre elles.<\/p>\n<p>L\u2019objectif sera atteint gr\u00e2ce \u00e0 quatre strat\u00e9gies : la cr\u00e9ation d\u2019une application pour promouvoir des esp\u00e8ces moins connues ou moins demand\u00e9es, l\u2019identification des besoins et des pr\u00e9f\u00e9rences des consommateurs afin d\u2019adapter ensuite l\u2019offre des confr\u00e9ries de p\u00eacheurs, l\u2019\u00e9tude d\u2019\u00e9valuation de syst\u00e8mes d\u2019hygi\u00e9nisation innovants pour le poisson frais permettant d\u2019am\u00e9liorer sa dur\u00e9e de conservation, ainsi que l\u2019\u00e9valuation de syst\u00e8mes d\u2019emballage alternatifs commerciaux dans les cri\u00e9es et les poissonneries.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\">\n<h2>Activit\u00e9s<\/h2>\n<p>R\u00e9alisation d\u2019\u00e9tudes sur de nouvelles formes de pr\u00e9sentation du poisson au consommateur final, ainsi que sur de nouveaux canaux de commercialisation et d\u2019innovation des produits de la p\u00eache extractive. Les activit\u00e9s \u00e0 r\u00e9aliser seront les suivantes : <\/p>\n<ul>\n<li>D\u00e9veloppement d\u2019une application mobile destin\u00e9e aux consommateurs, contribuant \u00e0 promouvoir la consommation d\u2019esp\u00e8ces peu connues ou peu demand\u00e9es \u00e0 travers des propositions de recettes, des calendriers de disponibilit\u00e9, etc.<\/li>\n<li>Identification des besoins et des pr\u00e9f\u00e9rences des consommateurs, afin de disposer des informations n\u00e9cessaires pour adapter l\u2019offre, \u00e0 travers des processus de co-cr\u00e9ation avec les consommateurs et les confr\u00e9ries de p\u00eacheurs.<\/li>\n<li>\u00c9valuation de l\u2019efficacit\u00e9 de nouveaux syst\u00e8mes d\u2019hygi\u00e9nisation du poisson frais, bas\u00e9s sur des technologies innovantes permettant de prolonger la conservation du poisson frais sans alt\u00e9rer sa qualit\u00e9 organoleptique.<\/li>\n<li>\u00c9tude des diff\u00e9rents syst\u00e8mes d\u2019emballage, aussi bien en production primaire, cri\u00e9e, que pour le consommateur final. \u00c9valuation de solutions commerciales alternatives \u00e0 moindre impact environnemental. <\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\">\n<h2>Diffusion\/Transfert<\/h2>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-165699\" src=\"https:\/\/ainia.endesarrollo.pro\/wp-content\/uploads\/Conselleria-de-Agricultura_RGB-scaled-1.jpg\" alt=\"Logo CONSELLERIA DE L\u2019AGRICULTURE, DU D\u00c9VELOPPEMENT RURAL, DE L\u2019URGENCE CLIMATIQUE ET DE LA TRANSITION \u00c9COLOGIQUE\" width=\"600\" height=\"356\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00c9tudes pour am\u00e9liorer la commercialisation de la p\u00eache<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"transparencia_ainia_cat":[235],"transparencia_ainia_tag":[],"class_list":["post-54701","transparencia","type-transparencia","status-publish","hentry","transparencia_ainia_cat-subventions-aides-publiques"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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